Sport Management in front of Curtis Building
Bachelor of Science (B.S.)

The Sport Management degree at Limestone combines the institution of sport to the realm of business and prepares students for one of the fastest-growing career opportunities in the nation. In this major, you'll study concepts like management and leadership, marketing and promotions, and finance and economics as they pertain to the world of sports business.

Code & Name

SM/MG301 - Event and Facility Management

Course Description

This course provides the student with an examination of the functions of planning, management, evaluation, maintenance, operations, and situational analyses as they relate to facility management. The course will also provide a comprehensive knowledge of event planning and sports marketing for athletic contests, tournaments, and special events.

Credits:
3
Prerequisites
SM100
Code & Name

SM100 - Introduction to Sport Management

Course Description

The purpose of this course is to provide students with an in-depth introduction to the fundamentals of sport management and to explore the history, future trends, and career opportunities for sport management personnel within various segments of the sport industry.

Credits:
3
Code & Name

SM201 - Sport Communication

Course Description

To offer a basic understanding of the formalized working relationships between mass media and sport organizations, and to provide a framework for understanding the connection between the informational and commercial sides of sport information management. A secondary objective is to develop critical thinking skills about the role and significance of sport in society and culture.

Credits:
3
Code & Name

SM202 - Sport Governance and Policy

Course Description

This course introduces the student to the power and politics of sport organizations.  The student will learn the basis of managerial activities necessary for governance and policy development in national and international sport organizations, as well as the structure and functions of the various organizations that manage sports around the world.

Credits:
3
Prerequisites
SM201
Code & Name

SM300 - Sport Law

Course Description

This course provides students with the requisite knowledge of legal issues specific to the sport industry. The students will become familiar with the basics of tort, constitutional, and business law, including risk and disaster management - which covers terrorism, storms, and other unforeseen legal events. Additional areas of study include negligence, liability, contract law, labor law, anti-trust legislation, intellectual property, and agency.

Credits:
3
Prerequisites
SM201
Code & Name

SM301 - Event and Facility Management

Course Description

This course provides the student with an examination of the functions of planning, management, evaluation, maintenance, operations, and situational analyses as they relate to facility management. The course will also provide a comprehensive knowledge of event planning and sports marketing for athletic contests, tournaments, and special events.

Credits:
3
Code & Name

SM302 - Sport Marketing

Course Description

This course is designed to introduce the methods and materials available for the promotion of sport businesses, athletic and recreational organizations. Attention is focused on the importance of public attitudes, opinions, psychographics, and demographics. Special emphasis is placed on promotion, public relations, marketing, and fund-raising.

Credits:
3
Code & Name

SM306 - Sport Finance and Economics

Course Description

This course will provide students with knowledge of how to develop an organizational budget and strategies for generating income and allocating resources. Students will also understand how to use financial indicators in developing strategic plans for the advancement of sport businesses, recreation, and athletic programs, as well as the contribution of the sport industry to the US and the global economy.

Credits:
3
Code & Name

SM400 - Sport Management and Organization

Course Description

Students gain an in-depth understanding of the structure and management of sport organizations. Establishing performance goals for employees and methods utilized to evaluate employee performance are a primary focus of the course. Another fundamental emphasis within the course is aimed toward measuring individual, unit & organizational effectiveness and efficiency.

Credits:
3
Code & Name

SM402 - Sport Management Practicum

Course Description

This course provides students with a part-time, 200+ hour experiential opportunity with an approved local sport-related organization. Students show evidence of knowledge, skills, abilities, and competencies by working through a departmental advisor and an on-site agency mentor. The practicum is a field experience that allows a student to observe and document how working professionals perform their job responsibilities. The practicum can be taken for a maximum of 6 credits.

Credits:
6
Code & Name

SM452 - Sport Management Senior Seminar

Course Description

This course provides an opportunity for students to think critically and eclectically review, in seminar format, their experiences in Limestone’s Sport Management course work and contemporary relevant issues. Students will review and extensively discuss and criticize current issues from existing periodical and research literature.

Credits:
3
Code & Name

SM475 - Diamond Resort Sport Management Internship

Course Description

The student will be placed at either a Diamond Resort property or headquarters to gain work-related experience. The student will have a faculty sponsor as well as a supervisor at Diamond Resorts that will supervise the student’s daily activities. It is expected that the student completes a minimum of 625 hours for 15 semester hours of credit although a maximum of 12 hours can count toward the sport management concentration from an internship. This is a semester-long (16 weeks) internship that may be taken over the fall, spring, or summer semesters. Successful completion of this internship will result in a job offer from Diamond Resorts.

Credits:
15
Code & Name

SM490 - Sport Management Internship

Course Description

This course provides students with a full-time, 400+ hour experiential opportunity with an approved sport-related organization. Students show evidence of knowledge, skills, abilities, and competencies by working through a departmental advisor and an on-site agency mentor. The internship is a field experience that allows the student to be a working full-time member of a sport organization by doing and performing any assigned duties of a typical employee at the organization.

Credits:
12