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Communications Courses

A Communication major consists of 56 semester hours. The following courses are required for the major:

 

EN 231W Technical and Professional Writing

This course emphasizes the techniques of communicating specific information to a specified audience so that the reader's understanding matches the writer's intentions. Students will demonstrate a clear understanding of the purpose and the audience for each document, and prepare a variety of documents that are accurate, clear, complete, concise, well organized, and correct. Prerequisite: English 102 or English 103H with a grade of "C" or better. (Same as Business Administration 231.) Credit, 3 hours.

 

EN 326/326H Advanced Composition, Creative Nonfiction

A study of the creative process that includes all the choices a writer makes: selecting and interpreting facts, evidence, or details; creating a structure and shaping it to fit the teller's purposes; using language and rhetorical or stylistic devices to reinforce the mood or point. Course components include study of major essayists, frequent writing exercises, and the creation of a portfolio of revised work. (Offered as needed.) Prerequisite: English 102 or English 103H. Credit, 3 hours.

 

AR 101 Basic Drawing and Composition

An introductory drawing course for beginning students, including vocabulary and structural organization, various drawing media, subject matter, and techniques. Credit, 3 hours.

 

AR 103 Fundamental Design and Color Theory

A study and application of design elements and principles for spatial organization. Problem solving, including computer assisted assignments, will include studio experiences in two-and-three dimensional forms. Lab fee. Credit, 3 hours.

AR 120 Introduction to Graphic Design: Software & Design

A beginning graphic design and presentation course using computer software, Adobe Programs, scanning, and digital camera techniques to create projects in trademark, product, and publication design. Prerequisites: Art 101. Lab Fee. Credit, 3 hours.

 

AR 214 Graphics Software

This course covers both presentation management and drawing software, with an emphasis on hands-on use. Projects involving use of this software will be assigned. Prerequisites: CS 102 or permission of instructor.

(Same as CS 214.) Lab fee. Credit, 3 hours.

 

AR 220 Computer Imagery

This course will explore and develop abilities for aesthetic and graphic expression through the use of computers in design. Various design software applications will be employed in developing layouts, type, imagery, and concepts

applicable to graphic design problems. Prerequisites: Art 101, 120 and CS 102.  Lab fee. Credit, 3 hours.

 

AR 320 Visual Communication

This course explores conception and implementation of solutions to design problems appropriate to the professional design industry. This course will also provide the opportunity to develop a comprehensive professional portfolio.

Prerequisites: Art 101 and 220. Lab Fee. Credit, 3 hours.

 

IS 250 Cross Cultural Communications

The course introduces students to a broad range of theory and practice in the field of communication between people from different societal cultures. Through lecture, discussion, videos, class participation, and field experiences, students examine similarities and differences that affect communication. Emphasis is on increasing

students' understanding and appreciation of cultural diversity. Prerequisite: English 101 with a grade of "C" or better. Credit, 3 hours.

 

ID 305 Academic Research

This online course will provide knowledge of research strategies for developing a well-constructed research paper. With emphasis on using the computer, it will guide the student through the process beginning with developing a focused research question, choosing a variety of resources, navigating various research databases, searching and evaluating information on the Internet, and ending with a written paper and bibliography. Topics will include truncation, Boolean operators, plagiarism and copyright. Prerequisite: Junior standing. Credit, 3 hours.

 

BA 341/BA341H Principles of Marketing

The role of marketing in the business environment is examined with respect to its functions, applications, and policies. Credit, 3 hours.

 

CS 102 Microcomputer Applications

This is an introduction to microcomputer applications concentrating on use of word

processing, presentation, spreadsheet, and database software applications. (Same as Business Administration 102.)

Prerequisite: CS 091 Credit, 3 hours.

 

CS 103/103H Basic Concepts of the Internet and the World Wide Web

This course covers basic Internet and World Wide Web concepts: Navigating the Web with a browser, configuring and using an e-mail program, searching the Web with popular search engines, obtaining reliable information from the Web, researching the basics of Internet security, and creating web pages using HTML. Prerequisite: CS 091. Credit, 3 hours.

 

CS 234 Web Page Development

(Formerly CS 235 and 237)

This course covers the design, development, and creation of Web pages using the HyperText Markup language

(HTML) and the eXtensible Markup language (XHTML). Prerequisites: CS 103. Credit, 3 hours.

 

CS 340 Internet Graphics

This course covers the creation of icons, images and graphics using image editors, animation using an animation editor, color theory, and the use of various image file formats. Prerequisite: CS 234. Credit, 3 hours.

 

CS 342 Internet Marketing

Integrating internet tools into a strategic marketing plan. Included topics: developing a marketing plan; developing an internet presence; internet demographics, e-mail and discussion groups as information gathering and publicity tools; creating an electronic storefront; and designing a web page. (Same as Business Administration 342.) Prerequisite: Business Administration 341. Credit, 3 hours.

 

CM 410 Introduction to Digital Literacies I

This is part one of a hands-on practicum course that addresses the students' need to work in the increasingly digital environments of real world communication and composition. Students will develop skills of critical analysis and thoughtful composition in new media in the areas of Digital Social Media, Digital Print Design, and Digital Presentation Tools. Class will meet in computer classroom, and multimodal work will be done via digital tools in various new media environments. Pre-requisite: CS 102, Credit, 3 hours.

 

CM 412 Introduction to Digital Literacies 2

This is part two of a hands-on practicum course that addresses the students' need to work in the increasingly digital environments of real world communication and composition. Students will develop skills of critical analysis and thoughtful composition in new media in the areas of Basic Editing and Production of Digital Audio, Digital Video, and Websites. Class will meet in computer classroom, and multimodal work will be done via digital tools in various new media environments. Pre-requisite: CM 410, Credit, 3 hours.

 

CM 490 Communication Internship

The student is placed in a local private or public enterprise to gain work-related experience consistent with his /her field of study. The student will have a faculty sponsor as well as a supervisor at the enterprise to direct and supervise the student's activities. A student is expected to complete 125 hours of work. Internships require senior status and a minimum 2.5 grade point average. Prerequisite: CM410. Credit, 3 hours.

 

This major requires 12 hours of writing intensive courses.

OTHER COURSE OFFERINGS in Professional Communication NOT REQUIRED FOR B.A. DEGREE

(CM 401-CM 404K are offered at selected sites for teacher recertification.)

CM 401 Visual Communication

CM 402 Scholastic Journalism

CM 403 Advanced Layout and Design

CM 404 Technology for Teachers

CM404A Powerpoint for Teachers

CM404B Excel for Teachers

CM404C Word for Teachers

CM 404D Web Page Design for Teachers

CM 404E Photoshop for Teachers

CM 404F Publisher for Teachers

CM 404G Interactive Smart Boards for Teachers

CM 404H Advanced Interactive Smart Boards for Teachers

CM 404I Promethean Activboard for Teachers

CM404J Advanced Promethean Activboard for Teachers

CM 404K Integrating 21st Century Technology In The Classroom

CM 410 Introduction to Digital Literacies I

CM 412 Introduction to Digital Literacies 2

CM 490 Communication Internship